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Review: Legacy – James Kerr

12.17.19

Legacy by James Kerr

I have a notes page on my iPhone which is getting slightly out of control. It in, I have listed in excess of a hundred books I’m yet to read, along with a description of the person who recommended said tome. Consequently, it’s not uncommon for me to scroll through the list, only to come across a book recommended by someone I met many moons ago through a friend of a friend at a random party in Bondi. I often refer to the list when I’m after a new book to read, and when a book has been endorsed by two seperate people on two different occasions, more often than not I’ll move it to the top of my TBR pile.

Such is what happened with Legacy by James Kerr. A book that I had seen on multiple visits to Gertrude & Alice, I’d known about it for a while – due in part to a somewhat unhealthy obsession with the All Blacks – but it was only when I noticed I’d written it down three times on my notes lists that I finally got around to reading it.

A thought-provoking and fascinating read that fuses lessons learnt from both the foundational traits drawn from the Maori culture and the ethos of the world’s most successful sporting team, Legacy is an exploration of leadership, of culture, and of the techniques and tactics needed to build and hone a team that will last beyond the test of time.

This book is unique and insightful in equal parts because it documents the factors that contribute to the success of one of the most mythical teams in world sports: the New Zealand’s might All Blacks, who are loved and respected by sporting fans the world over. A team whose story has a irresistible and arresting attraction for fans around the world, the book features fifteen powerful and practical lessons that are ingrained into the everyday lives of the All Blacks. Each chapter explores different anecdotes and techniques that the All Blacks coaches utilized to create their unique culture and belief system that has become so intrinsic to the victory of the All Blacks.

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An inspiring read for anyone with an interest in the mythology behind the All Blacks, Legacy offers its readers life advice, cultural pointers and practical lessons to help lead them to their very own legacy.

About Legacy

Champions do extra.
They sweep the sheds.
They follow the spearhead.
They keep a blue head.

In Legacy, best-selling author James Kerr goes deep into the heart of the world’s most successful sporting team, the legendary All Blacks of New Zealand, to reveal 15 powerful and practical lessons for leadership and business.

Legacy is a unique, inspiring handbook for leaders in all fields, and asks: What are the secrets of success – sustained success? How do you achieve world-class standards, day after day, week after week, year after year? How do you handle pressure? How do you train to win at the highest level? What do you leave behind you after you’re gone?

What will be your legacy?

About James Kerr, author of Legacy

James Kerr is a best-selling author, award winning creative director and brand consultant and advises leading companies – and the leaders of those companies – on brand, identity, advertising, internal communications and transformational culture change. He is the bestselling author of The Alphabet of the Human Heart and a former captain of the Waihi School ‘Under Six Stone’ rugby team.

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